Case Studies That Show What Changes When a Listing Is Positioned Correctly

Host & Stay has helped optimize 5,000+ listings worldwide. These are real examples of how strategic pricing, content, and distribution create 2–4x revenue growth.

We built this page for hosts and managers who want proof, not promises. Every story below shows what changes when pricing, positioning, and presentation align with how guests actually book. If you want a clear plan for your property, submit your listing link, or if you are starting from scratch, share the property location and details. We will review it and send back an estimate tied to your goals.

Once you submit your listing or portfolio, our team reviews performance across pricing, positioning, content, and distribution. You will receive a clear action plan and an estimate based on your goals. If it makes sense to move forward, we will outline next steps and arrange a 15-minute call

What Actually Moves the Needle

  • Positioning: who this property is for and why they would choose it

  • Pricing: confident strategy, clean rules, no emotional rate changes

  • Presentation and distribution: photos, title, keywords, and channel mix that match intent

Every case study below shows the same pattern, we remove friction, increase clarity, and price with the market.

From inconsistent bookings to a $238,605 projected annual revenue trajectory

Where: Egremont, Massachusetts, The Berkshires. Whole home.

The moment: A beautiful Berkshires property in a proven market, but it was not converting consistently.

The tension: The home had demand around it, yet bookings were sporadic and revenue was capped because the listing did not build confidence fast enough, and pricing was not structured to capture peak behavior.

The pivot: We rebuilt the listing into a decision page, clarified the positioning, tightened the first-impression flow, and reset pricing rules to match how guests actually book.

The proof:

  • $54,823 revenue in 12 months before vs $39,767 in 2 months after

  • +373% annualized growth rate

  • $238,605 projected annual revenue

Increased yield per night and +32% booking momentum

Where: Catskills, New York. Whole home.

The moment: The listing was performing “fine,” but it was leaving revenue on the table night after night.

The tension: Pricing was not structured for yield, the listing was not converting at the level it should, and the owner wanted better performance without daily micromanagement.

The pivot: We rebuilt the pricing strategy to prioritize yield and consistency, improved conversion by tightening the listing flow, and put a rules-based structure in place so performance did not depend on constant manual changes.

The proof:

  • Average revenue per night: $292.43 to $344.36

  • Average bookings per month: 8.59 to 11.36 (+32%)

  • Higher yield per night booked

+163% revenue growth through pricing and visibility upgrades

Where: Bozeman, Montana. Whole home.

The moment: The property had strong potential, but static pricing and basic SEO were keeping it from ranking and converting.

The tension: The listing was not earning what it should because it was harder to find, and the pricing was not responding to demand patterns that drive revenue in Bozeman.

The pivot: We implemented dynamic pricing rules, upgraded SEO and conversion-focused listing content, and improved guest-facing details to support stronger booking confidence and reviews.

The proof:

  • Revenue: $37,636 to $99,003 (+163%)

  • Visibility: basic SEO to fully optimized

  • Improved ranking and conversion momentum

Premium launch strategy delivered $114,939 annual revenue with intentionally lower occupancy

Where: Greenville, South Carolina. Whole home.

The moment: A new listing needed a launch plan built for profit and guest quality, not just booked nights.

The tension: Most new listings underprice for traction, which can lock them into the wrong guest and rate expectations. The client wanted a premium position from day one without chasing occupancy.

The pivot: We built a premium positioning strategy, set pricing to protect ADR, and launched with a conversion-first listing structure designed to attract the right bookings, not bargain bookings.

The proof:

  • Annual revenue: market ~$29,300 vs client ~$114,939

  • ADR: market $181.30 vs client $388.13

  • Occupancy: market 56% vs client 42% (by design)

Re-list and rebuild increased annual revenue from $26,523 to $105,927

Where: Queenstown, New Zealand. Luxury whole home.

The moment: A stunning luxury property was under-earning and the setup was fragmented across tools and channels.

The tension: The home’s quality was not translating into revenue because the listing needed a full relaunch, stronger SEO, broader reach, and systems that made multi-channel management efficient.

The pivot: We relisted from scratch, rebuilt SEO and conversion, expanded distribution with Vrbo, and strengthened operations with PMS support and a direct booking foundation.

The proof:

  • Annual revenue: $26,523 to $105,927 in year 1

  • Exposure: standard to SEO-optimized + Vrbo reach

  • Operations: manual to PMS + direct booking foundation

Want to know what your listing is leaving on the table?

If you’re ready for a clear path forward, submit your listing link and we’ll review performance across pricing, positioning, content, and distribution. If you’re starting from scratch, you can still submit, just include the property location and any notes you have. After we review your submission, we’ll schedule a 15-minute call to understand your goals and confirm the best approach. Then we’ll send back a clear plan and an estimate based on what you’re aiming to achieve.